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6 Ways To Turn Your Small Business Into A Media Hub

In Marketing by Daniel Newman7 Comments

Over the past few years you may have noticed a change in the way you are consuming content. With more and more large companies looking to find ways to connect to their ideal consumer there has been a shift in the way content is being developed and shared. In the early days of the Internet the web was pretty simple …

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Welcome To The Human Data Center

In Big Data by Daniel Newman3 Comments

  It’s hard to believe but regardless of whether you are a boomer or a millennial, the average consumer spends almost 24 hours per week online. An entire day! Other than sleeping (for most of us), there may be nothing we do for more time in a given week than search, email, and browse the Internet. However, in a world …

Does Privacy Exist On The Internet Of Things?

In IoT by Daniel Newman3 Comments

Over the last month there has been an unfathomable amount of content published about the massive privacy intrusion that isFacebook Messenger. With the ability to intrude into the lives of its users in ways that the NSA would never think to, it isn’t a surprise that the new download brought such strong opinions; many of which served as recommendations to not …

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Big Data: Serious Potential For The Mid Market

In Big Data by Daniel Newman1 Comment

For sometime I have been talking about the ways that Big Data may just make a big play for small businesses. Ironically, while I have been busy philosophizing about new uses of Big Data, it was only a matter of time before the numbers would need to be brought into play. After all, if we are going to talk about big data …

Marketing and Technology Clashing In The C-Suite

In Marketing by Daniel Newman1 Comment

For the past 20+ years, there may have been no two positions in an organization more disconnected than marketing and technology. Even as companies began to take on marketing automation and tools for email marketing, social media and other marketing activities, it wasn’t at all uncommon for marketing to manage their tools while IT put their focus on other things. For …

Born On Tech: Getting To Know @SpotHero (Video)

In Technology by Daniel NewmanLeave a Comment

How making parking simple created a culture of Heros! An Interview With SpotHero COO and Founder, Jeremy Smith.  Imagine never having to worry about where to park. Whether heading to a ballgame, dinner or running errands downtown, picture yourself simply downloading an app (of course) and entering your destination for an instant list of parking options. Instead of circling endlessly …

Cloud Cappuccino: Why SMB’s Should Think Cloud Computing

In Cloud by Daniel Newman4 Comments

An Entrepreneurial Approach To Emerging Tech For any small or midsize business owner, the costs of doing business are every bit as important as the revenues created. With sometimes-limited buying power, it has to be this way because small upticks in volume rarely yield great decreases in cost. Over the past decade, technology has been as disruptive as ever to …

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Big Data: A New Type Of Marketing ROI

In Big Data by Daniel Newman1 Comment

In November 2012 as we were heading into another national election, a relatively unknown blogger by the name of Nate Silver made a prediction. Based upon the information available to him, and everyone else, Silver believed that he could with tremendous accuracy predict not only who would win the United States Presidency, but he could guess state by state what the …

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Cloud Isn’t New, But It Is Disruptive

In Cloud by Daniel Newman7 Comments

This article is the final part of a 4 part follow up to the earlier published 4 Trends Transforming the Way We Communicate.  It seem like over the past couple of years the term cloud has found itself as the center of attention after a long spell of being of interest to only meteorologists and folks with nothing important to talk …

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How Big Data Is Causing A Big Disruption

In Big Data by Daniel Newman1 Comment

This article is the third of a 4 part follow up to the earlier published 4 Trends Transforming the Way We Communicate.  It would seem uncanny for me to suggest that we are no longer the masters of our own domain, or at very least the person that knows the most about ourselves, however, the time may have arrived for us …