Are People Really Going To Use #AmazonCart?

In Technology by Daniel Newman1 Comment

Have you ever been so compelled by a brand tweet that you just have to have their product now, or at least you have to buy it right now? And I’m not talking about some delectable food image or a late night delivery from Taco Bell, but rather a product like a book or gadget or something that you would …

Internet of Things: Time For A Name Change?

In IoT by Daniel Newman2 Comments

While an exact number may be all but impossible to come by, the estimated 10 billion devicesconnected to the “Internet of Things” (IoT) in 2014 isn’t really all that many. I mean, we live in a world of more than 7 billion people, so if you look at it that way, there isn’t even 1.5 connected devices per person on earth. Now …

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4 Technology Trends Disrupting How We Communicate

In Technology by Daniel Newman6 Comments

As much as I love to get out and do public speaking, running a business can make it really hard to find the time to travel, deliver a presentation and keep up with the day to day operations. Especially without worrying about what you may be missing back at the office. However, tomorrow I will be heading off to deliver …

Business Insights: A Simple Approach To Big Data

In Big Data by Daniel Newman10 Comments

Oh goodness, there are those words again: big data. As a business owner these words are starting to sound like nothing more than a catch phrase, or worse yet a catch all for the world-gone digital. Begging the question, will ignoring the proliferation of big data make it go away? Unfortunately, no. Ignoring this shift will only cause your company …

Cloud Marketplace: An SMB Game Changer #IBMImpact

In Cloud by Daniel NewmanLeave a Comment

For the last 3 years I have been beating the drum of the new buyer’s journey. It isn’t speculation or even an educated guess, rather a trend rooted in hard data. In short, consumers are looking for ways to buy more of what they need with less interaction from sales. In one Forrester study they found that the average consumer …

How Digital Signage Drives Marketing ROI

In Technology by Daniel NewmanLeave a Comment

For most retailers the idea of digital signage leads to two things: 1) Lots of interest because consumers expect technology as part of their shopping experience. 2) Discomfort due to the struggle to measure the return on investment. For companies selling digital signage, it is about moving a product and service to help our clients meet a need, however with so much growth …

Will Social Media And Business Video Intersect In The Future?

In CMO/Marketing by Daniel NewmanLeave a Comment

Perhaps it feels like it is already happening, but technology is slowly but surely taking over our lives. Did you know that more than 90% of smart phone users have their phone within arms reach 24 hours a day? Talk about problems with intimacy, we sleep with our cell phones closer than our mates.  Now that may have something to …

Why Small Brands Need Big Data

In Big Data by Daniel Newman9 Comments

For Business Big And Small, Big Data Is A Big Deal Did you know that 90% of the world’s data was generated in the past 2 years? Moreover, every minute on the internet there are more than 2,000,000 Google searches, 685,000 Facebook updates, 200 million sent emails and 48 hours worth of video uploaded to YouTube.  Not in a day …

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Watson May End Search As We Know It? #IBMPWLC

In Big Data by Daniel NewmanLeave a Comment

Just Google It…Everyone Else Does Right now when we want to know more about something, anything, we Google it; this isn’t an exception, this is the rule. In fact, 74% of the entire population turns to Google to start their information finding efforts. This trend has been on the rise for sometime and as we have become more dependent on …

Betting On Big Data: CMO’s Remain Uncertain #IBMPWLC

In Big Data by Daniel NewmanLeave a Comment

In her opening keynote from IBM Partner World 2014, Ginni Rometty, IBM CEO said in no uncertain terms, “The future winners and losers in business will be decided on how they use information.” A telling statement as to where the “Big Blue” CEO sees the future of business heading. Of the 3 major priorities of the business, which Rometty identified …