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8 Habits of Today’s Successful Digitally Transformed CMO

In Business and Leadership by Daniel NewmanLeave a Comment

Last month, we wrote about redefining the role of today’s CIO. We want to do something similar—defining the new work habits of highly successful digitally transformed CMO. The role of the CMO has changed in the last few years—and many would say it’s changing for the better. Today’s CMO holds a powerful position in the c-suite, leading the digital transformation …

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Betting on e-Commerce and Social Media: Will the Snapchat and Amazon Partnership Pay Off?

In Technology by Daniel NewmanLeave a Comment

If you haven’t already spent enough money by clicking Facebook and Instagram ads specifically tailored to your individual shopping habits, watch out. This week, Snapchat and Amazon announced a partnership that brings augmented reality (AR) to the forefront of the social media shopping experience. Oh, and it makes it even easier to spend money in the process. As part of …

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Samsung Tech Day: Making Memories and Driving Digital Transformation

In Digital Transformation by Daniel NewmanLeave a Comment

Last week I had the opportunity to be part of Samsung Semiconductor’s Tech Day in San Jose. It was an action-packed day of product announcements that culminated with a lively conversation between Samsung Corporate Senior Vice President, Jim Elliott and Apple Co-founder Steve Wozniak. Wozniak kept the audience at the edge of their seats as he shared his whit, humor …

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Balancing Customer Experience And Tech: Do You Have Too Much Technology In Your Workplace?

In Technology by Daniel NewmanLeave a Comment

Is it possible to have too much technology in your workplace? Experts say yes. Though it’s easy to be mesmerized by the next big digital opportunity in today’s market, chances are good many of us are adopting far more tech than we need—and wasting a lot of time and resources in the process. Today, the most agile businesses are working …

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5 Reasons DevOps and Security Need to Work Together

In Security by Daniel NewmanLeave a Comment

There is nothing like speeding up your business processes and development cycles is there? DevOps has revolutionized the way businesses meet the constantly evolving needs of their customers, without sacrificing productivity. Even as good as it sounds, it can still come at a price if DevOps and security are not working together. With the speed at which new iterations are …

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The Top 10 Digital Transformation Trends of 2019

In Digital Transformation by Daniel NewmanLeave a Comment

Over the past few years I have made the commitment to looking forward to the year ahead to predict some of the most significant digital transformation trends. Knowing that digital transformation is not only a technological shift, but an organizational change at the intersection of technology, business and people, such reflection must take into account countless possibilities. In this year’s …

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Digital Transformation Trends: How Digitally Transformed CMOs are Impacted

In Digital Transformation by Daniel NewmanLeave a Comment

Last month, I shared an article about the digital transformation trends to look forward to in 2019. But those trends won’t happen in a vacuum. They’ll impact everyone working in today’s digital landscape, including the digitally transformed CMO. It’s safe to say that when may of todays marketing executives finished college in the 80s and 90s, they could not have …

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6 Steps to Build a Data-Driven Sales Team

In Big Data by Daniel NewmanLeave a Comment

Did you know that the most successful sales teams are three times more likely to use analytics than under-performing teams? A statistic like that would convince me to use data immediately, but that isn’t always the case. It seems that data has taken a backseat to other less successful sales tactics and it’s time for that to change. But you …