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What is Digital Transformation?

In Digital Transformation by Bob MeyerLeave a Comment

That’s the $1.13 trillion dollar question. I say that, because Forrester predicts the B2B e-commerce market will be $1.13 trillion by 2020 (Source:  The Case for Omnichannel B2B, Andy Hoar, October 2016). Wikipedia defines the answer as “the change associated with the application of digital technology in all aspects of human society.” That answer — and many others — will often leave business …