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Can You Teach a Sales Pro Some Marketing Tricks? #CMOTalk

June 29, 2017

Sales and Marketing. It’s no secret that these departments often have a rocky relationship—but if they can figure out a way to collaborate and play nicely together, the end result is a what they’re both working toward—an increase in growth and profitability. In this episode of #CMOTalk, host BMG’s Shelly Kramer and guest Joel Capperella tackle one of the most difficult dynamics …

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The Importance of Building a Social Business Landscape for Your Business #CMOTalk

June 1, 2017

For many companies, the concept of social business is often poorly understood, poorly executed and, in some cases, completely overlooked. What is social business and why is it important? That’s what Broadsuite Media Group’s Shelly Kramer, host of #CMOTalk, and her guest, Travis Wright, explore on this episode of the show. What is social business and why is it important? …